Cut Once is a full-service, strategic design firm committed to helping ambitious organizations communicate more effectively.
MEET OUR TEAM
We are a collaborative team of problem solvers who have been partnering with organizations ranging in size from small non-profits to large multinationals for more than 25 years and counting. Our mission is to apply our cumulative knowledge and expertise to advance five categories that contribute significantly to quality of life and economic impact: education, healthcare, financial, retail, and community.
WHAT WE DO
We offer clients a strategic approach, collaborative process, and a wealth of experience in traditional and non-traditional advertising, branding, graphic design, and public relations. A typical project engagement usually requires analysis and research, strategic planning, writing, design, development, and optimization.
MARKETING STRATEGY
At Cut Once, we believe successful outcomes are built on a deep understanding of an organization’s people, culture, and audiences. Our approach helps clients clarify and communicate what matters most.
Industry Analysis
Opportunity Reports
Competitive Audits
Project Assessments
Communication Plans
Go-To-Market Plans
Editorial Blueprints
Audience Segmentation
Focus Groups/Testing
GRAPHIC DESIGN
We are highly skilled at translating marketing strategies into both digital and tangible marketing materials that increase understanding and move people to action.
Magazines, Books & Brochures
Annual Reports
Collateral Systems
Logo Design
Stationery Systems
Direct Marketing
Infographics
Data Visualizations
Photo Retouching
Technical Design Layout
PHOTOGRAPHY & ILLUSTRATION
Regardless of whether your project requires on-site or remote art direction and logistical oversight, we work with a proven network of professionals capable of delivering the approved vision.
Data Visualizations
Illustration (conceptual & technical)
Infographics
Photography (product & lifestyle)
BRANDING & ADVERTISING
We’ll help you define what your brand stands for and why it’s important to the world. Then, we’ll transform your strategy into a compelling visual and verbal narrative across a variety of media.
Naming & Nomenclature
Brand Positioning
Brand Architecture
Brand Identity
Brand Guidelines
Brand Messaging
Brand Story & Books
Brand Videos
Advertising Campaigns
Fundraising Campaigns
RETAIL & PACKAGING DESIGN
On the path to purchase, product packaging is known as the moment of truth. Our branded products, packaging systems, and in-store displays have helped sell numerous products and command a premium for our clients.
In-Store (retail) Displays
Retail Experiences
Club Store Design
Brand Compliance (ie: Amazon)
Point-of-Sale Promotions
Product Prototyping & Branding
Packaging Design
Path-to-Purchase Mapping
VIDEO
Strategic Planning & Logistics
Creative Brief Development
Conceptual Brainstorm Meetings
Scriptwriting
Storyboarding
Casting
Location scouting
Producing & Editing
Animation & Motion Graphics
Audio mixing
DIGITAL
An online presence is key to every organization's success. We use the latest and most effective tools in development and design to connect our clients with their target audiences online.
Website Design & Development
Integrated Campaign Microsites
Email Marketing & Automation
Social Media Strategy
Banners & Online Network Ads
Quality Control & Site Maintenance
Information Architecture
UX/UI Design
Front-End & Back-End Development
SEO Optimization
ENVIRONMENTal design
From branded environments to wayfinding systems and signage, our ability to think and design spatially will extend your brand experience to physical form.
Event Branding
Outdoor/Transit
Signage (indoor & outdoor)
Trade Show Exhibits
Wayfinding Systems
Permanent & Temporary Displays
Installations
Interior Design
Office Branding
Museum Exhibitions
Technical PRODUCTION
We are proficient at preparing technically accurate, press-ready files for printing and web-ready files for use online.
Online Asset Preparation
Photo Retouching
Printing Press Checks
Technical Design Layout
Vendor Sourcing & Management
HOW WE WORK
Our knowledge and ability is demonstrated in our work, our methods, and our results. We get results by embracing clients as partners in the process of developing marketing communications, using your input at every stage of the process to inform and inspire creative ideas, and guide and validate the resulting integrated campaigns and programs.
AWARDS & distinctions
Our work has received significant national and international recognition for creative excellence, including honors from the San Francisco Museum of Modern Art, Obama for America, CBS News, Communication Arts, Council for Advancement and Support of Education, Moscow Global Biennale of Graphic Design Golden Bee (Russia), AIGA, Good50x70 (Italy), Graphis, BICeBé Biennial (Bolivia), REBRAND, China International Poster Biennale (China), Die Gestalten Verlag (Germany), Art Directors Club, The Dieline, University & College Designers Association, and Vineum Bodensee (Germany).
ORGANIZATIONS WE SUPPORT
Our non-profit efforts have helped raise funds and awareness for a variety of organizations and pressing societal issues, including the University of Maryland Baltimore Washington Medical Center (UM BWMC), The Women’s Board of The Johns Hopkins Hospital (WBJHH), Penn-Mar Human Services, USAID’s Knowledge SUCCESS, Reach to Recovery International, Academy for Educational Development (AED), Council for Advancement and Support of Education (CASE), Doctors Without Borders, Hurricane Katrina, University & College Designers Association (UCDA), and Urban Forest Project.
CONNECT WITH US
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Cut Once is pleased to welcome WellSpan Health to our growing list of hospital and healthcare partners. For furthe… https://t.co/uXRfGrdfAN -
New Editorial Work by Cut Once Branding and Design - Putting Genetics on the Map - For further information, please… https://t.co/DP1bq6V9t3
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New Editorial Work by Cut Once Branding and Design - Data Democratizer - For further information, please visit:… https://t.co/Cc8cu8P0ei