Winters Performance Products Ecommerce Website
Winters Performance Products is an industry leader in Hot Rod Rears, Sprint and Midget Car, Closed Tube, Transmission and Driveline Components. They have been designing and building best-in-class products, from the racetrack to the drag strip to the street since the mid-1950s. Winters partnered with Cut Once to redesign and develop their online web presence from the ground up. From content planning and audience segmentation, to dealer locators and knowledge base tools, Cut Once helped Winters bring their digital brand experience online, to the tracks, and trade shows.
In addition to the aforementioned content strategy, we also created and integrated a full-featured e-commerce store which addressed client requirements such as a full-featured product and store manager, robust sales reporting including export of transactions, integration with Stripe payments, per product and per variation (size) inventory tracking, transactional e-mail functionality, and multiple shipping options.
SERVICES PROVIDED
Audience Segmentation
Brand Imagery
Competitive Audit
Content Management System (CMS)
E-mail Transaction Functionality
Ecommerce Store Development
Illustration
Inventory Tracking
Photography Art Direction
Sales Reporting
Strategic Planning
User Interface Design
Website Design and Development
NEW PROJECT TO DISCUSS?
We're ready to talk through a customized project scope to fit your budget and schedule. Not sure about the best way to engage? We offer short-term commitments in the form of individualized project audits which allow us to provide expert analysis and identify areas of opportunity to move your brand forward. Contact us at (717) 841-0400 or by our email form to start the conversation.
